Team Workshop & Discovery Phase

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Published on
22 January 2021

Team Workshop

Our workshops can be either a standalone service or an integral part of a more extensive engagement. We facilitate a series of dynamic exercises involving your team and external partners to help identify opportunities, challenges, and potential roadmaps forward. We ground all our activities in a deep understanding of various stakeholders, be they customers, internal teams, or adjacent entities. Every voice is heard, and we ensure a shared understanding and commitment to your mission and vision. Through this collaborative approach, we can effectively align everyone's efforts towards a common goal.

Workshop Options

Half-Day Workshop

A swift, intense session geared towards ideation exercises to unlock creativity.

Format: In-Person or Online

One-Day Workshop

This format allows for comprehensive ideation and time to identify challenges and initiate solutions.

Format: In-Person or Online

Two-Day Workshop

These comprehensive workshops, held continuously or spread over weeks, are perfect for deep-diving into challenges and developing preliminary action plans, roadmaps, priority lists, and defining roles & responsibilities.

Format: In-Person or Online

Discovery Phase

In this phase, we emphasize understanding your customers and stakeholders. We develop customer personas, identify key insights, and segment your audience. We conduct stakeholder interviews, engaging with internal and external team members, board members, investors, and existing customers to gather a holistic perspective. The new opportunity, digital product, or service is then assessed for alignment with your organization’s mission, vision, and functional team goals. If it's expanding your mission or vision or perfectly aligning with the existing ones, we establish clarity and create a blueprint for the path forward.

We conclude this phase with key insights on business model innovation and revenue generation suggestions. This includes drafting preliminary pricing strategies and product tiers - covering aspects like freemium offerings, direct-to-customer, institutional, and enterprise approaches. We also explore partnership opportunities and cross-promotion with existing products and services among other strategies.

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